Import Profit Margin Calculator

The Import Profit Margin Calculator tells you whether an imported product is actually profitable, and helps you price it correctly. Importers, wholesalers and e-commerce sellers often lose margin because they price from the FOB invoice value and forget every cost between the factory and the customer.

Enter the landed cost per unit, your selling price (or the margin you want to achieve), and any additional local costs and marketplace fees. The calculator returns your gross profit, margin %, markup %, and the break-even price — everything you need to price with confidence and compare products on real profitability.

• Margin vs markup: See both clearly so you never confuse the two.
• Two pricing modes: Enter a selling price to see the margin, or enter a target margin to see the required price.
• Additional local costs: Include warehousing, marketplace fees, processing and delivery.
• Break-even price: Know the minimum price at which you make zero profit.
• Per-unit clarity: Work in per-unit figures that scale to your sales volume.
• Report-only export: Print or save a PDF containing only the final margin report.
• Free and private: All processing stays in your browser.

1. Enter the landed cost per unit (from your landed cost calculation).
2. Choose your mode — set a selling price and see the margin, or set a target margin and see the price.
3. Add any additional local costs such as marketplace fees, warehousing and delivery.
4. Review the profit, margin %, markup % and break-even price.
5. Adjust your price until the margin meets your target.
6. Export the report — the print/PDF output contains only the final margin report.

Example 1 – Wholesaler: A wholesaler has a landed cost of 10.00 per unit and sells at 14.50. The calculator returns a gross profit of 4.50, a margin of 31.0% and a markup of 45%. After adding a 1.00 marketplace fee, the effective margin drops to 24.1%, informing a price revision.

Example 2 – Target margin pricing: An e-commerce seller wants a 40% margin on an 8.00 landed cost. The tool computes the required selling price of 13.33, and shows the break-even price of 8.00, so the seller prices above that comfortably.

• Price for real profit: Stop underpricing and protect your margin.
• Avoid margin/markup confusion: See both figures side by side.
• Include hidden costs: Factor marketplace and local fees into your decision.
• Clean output: Export only the final margin report for your pricing file.
• 100% free and private: No sign-up, no upload, runs locally.